Enrollment and Admission Resources
The National CCAA annually commissions research studies by educational consultants and experts from member institutions to help inform our members’ work as enrollment and admission professionals in Catholic higher education. Historically, the studies have demonstrated the value and benefits of Catholic higher education and provide valuable data to direct enrollment and marketing strategies.
National CCAA members use the findings to educate prospective students, parents, and secondary school and independent counselors about the benefits of Catholic higher education. Studies may also be helpful in educating administration and training admission staff.
Findings are shared each year at the National CCAA membership meeting and breakfast at the NACAC conference. Presentations and reports from past years are shared here for the benefit of all National CCAA members.
Recent Presentations
Translating Mission to Market: Understanding the Prospective Undergraduate Mindset
Kim Reid, Principal Analyst, Eduventures, 2018
The Influence of Parents, Radical Hospitality, and the Admissions Process
Brennan McDevitt, Vice President of Recruitment Services, Whiteboard Higher Education, 2016
Past Presentations
Educationomics
Jon McGee, College of Saint Benedict and St. John’s University, 2013
Catholic Students, Catholic Institutions and College Choice
Mark Gunty, University of Notre Dame's Office of Institutional Research, 2012
The Values That Matter: Comparative Alumni Research Project
Hardwick-Day, 2006 and 2012
Archived Presentations
Enrollment in Catholic Colleges
Jim Sconing, ACT, 2010
Prospective Students Considering Catholic Colleges
The Lawlor Group, 2008
Financial Aid Research
Kevin Crockett, Noel-Levitz, 2008